THINK NATIVE Blog

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Start Doing More With Less

Posted by THINK NATIVE on Jan 2, 2020 4:30:22 PM

We all want to make an impact on this world. If you’re a nonprofit, your mission was likely birthed out of that central desire. In one way or another, you want to make this world a better, safer, and kinder place. Experiencing that kind of growth and seeing that kind of impact takes hard work. According to recent data from the National Center for Charitable Statistics, just 5 percent of U.S. nonprofits have expenses of $10 million or more, while 66.4 percent have expenses of less than $500,000.

A large percentage of nonprofits may be small, but even the big dogs had to humbly start somewhere. And it wasn’t just by chance that they experienced growth. We all know that it takes the right amount of hustle and hard work to bring something to life. For a smaller nonprofit, you have to be resourceful. You have to be lean. You have to make a little go a long way.

Life or death will hinge on learning how to do more with less.

For the most part, even the biggest nonprofits operate on tight budgets. What separates smaller, newer nonprofits from their larger, established contemporaries is simple. It comes down to manpower. It’s the reason we have bestsellers with book titles that usually have the word “grit” or “hustle” in it. It’s why the phrase “all hands on deck” will never die out. We know that doing more with less is vital to the future of any nonprofit. If you want to grow, you’ve got to get the most out of what you have and scale the work you do.

One of the most cost-effective ways for a nonprofit to make the most out of their marketing efforts: harness the power of User-Generated Content

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Topics: "Humanizing Technology", Human Connection, Nonprofit, Story Share, User Generated Content, Brand Awareness

Who Are Your Brand Champions?

Posted by THINK NATIVE on Dec 12, 2019 9:00:00 AM

Here at Think Native, we believe in the power of brand champions. What exactly is a brand champion, you might ask? Well, they’re your company’s biggest fans. They’re the people who help create a shared sense of camaraderie and community among your consumers, by sharing stories that clearly communicate your message. Because they already believe in you and see themselves within your vision, they’re natural leaders in getting your work out to the world.

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Topics: Humanizing Marketing, "Brand Champions", "Humanizing Technology"